The world's annual wine production is about 280-300 million hectoliters. Regarding this amount, Europe invariably plays a decisive role as every other country here has considerable vine growing. Among the traditional great vine cultures, France has a production of 60 million hectoliters, Italy has 50 million hectoliters, whereas Spain produces 40 million hectoliters of wine annually.
However, one cannot ignore the fact that the emergence of the "New World" wineries is noticeable even in Hungary. In our country, the annual wine production is around 4 million hectoliters so Hungary is ranked 12-15th among the wine producing countries. Unfortunately, since the beginning of the 1990s, there has been a declining trend in both vine growing and wine production in Hungary. Today, there are only about 100,000 hectares of viticulture.
However, it is encouraging that wine consumption in Hungary remains steady. Although the volume of 65-70 liters registered at the beginning of the 20th century is a thing of the past, even now we can boast with a 30 liter capacity. With this result we are ranked about 10th among the competing countries. Taking the competing countries into account, it is a nice result after all.
In fact, the vast majority of domestic consumers still consume table wine. There is a shift from sweet wines in favour of dry wines, and from table wines in favour of quality wines. This broadly corresponds to the changes around the world.
The rule of red wines is a "traditional" characteristic of the market, mainly due to good marketing, but white and rosé wines are also emerging, which can be clearly seen from the sales. This process may be considered logical, since the development of our wine culture makes us recognize more easily that it is not by accident that the world of wines is so colourful. White and rosé wines certainly have their right place and time in our daily lives.
Most of this progress is made by light, youthful, refreshing white and rosé wines due to the appearance of an increasing number of less experienced, young wine consumers in the market. p>